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Create custom prompts for the Content Report

Learn how to build personalised instructions for Welov's Content Report and get analyses tailored exactly to what you need to know.

Written by Maite

🎯 Objective

To help you build your own analysis instructions for the Content Report, tailored exactly to what you need to know — no generic templates, no results that tell you nothing.


📌 What you'll get

  • A custom-made prompt for your specific case

  • An analysis that answers real questions: budgets, results, sales arguments

  • Less time translating data and more time making decisions


✏️ How to get started (2 min)

Before you begin:

  • Log in to Welov.io and open the project you want to work on

  • Exclude contests/giveaways to analyse only real content

  • Create a content view with the profiles you want to analyse

  • Adjust the time range (the maximum is 500 posts)

  • Add your brand logo if you're going to share the report


🧱 Build your prompt

Step 1 — Define what you want to know

Ask yourself what analysis would save you time if you didn't have to do it manually. For example:

  • Is the collaboration with this influencer justified, or are we wasting the budget?

  • What content is actually working and what should we stop posting?

  • How do I show with data that my strategy is delivering results — to my boss, to my client?

  • What concrete arguments can I use to convince a potential client that we're their best option?

Step 2 — Write the instruction

Option 1: Ask an AI to write the prompt for you. AIs understand each other well. Open Claude (or any generative AI) and write something like:

"I want you to create a prompt for another AI to analyse a series of social media posts. The goal of the analysis is [what you want to know]. The output should be [how you want it presented: table, list of insights, concrete recommendations...]."

Option 2: If you have more experience creating prompts, write it directly in the instructions box and click the Improve with AI button.

Step 3 — Review before using

  • The prompt should be under 3,000 characters. If it's longer, ask the AI to shorten it.

  • Always add this sentence at the end:

Suppress the performance sections by format and social network, highlights by brand, best day and time to post, and posts with best and worst performance.

Step 4 — Launch it

Open Content Report → Instructions, paste the prompt and generate the report.

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