To improve your social media strategy, the first step is understanding how your content is performing. Welov gives you a visual space to explore, analyse and report on your content, all in one place.
1. Explore your content in a visual grid 🚀
The starting point of your analysis is an interactive grid where you can combine posts from different accounts and social networks (Instagram, TikTok, LinkedIn, etc.). In Welov, these grids are called Content Views.
Set up your selection: First, choose which accounts (or pre created content filters) you want to analyse and the date range you're interested in. You can create as many views as you like.
Identify top-performing content: Sort the grid by the metric that matters most to you (Interactions, Views, Publication date, etc.) to quickly spot the posts with the best performance.
2. Generate reports in seconds 📊
Once your content is organised in the grid, there’s no need to manually copy data into external documents.
With the Report option, Welov automatically creates a clear, visual report showing the key KPIs for the posts in your view. It’s the fastest way to turn your analysis into a presentation-ready format.
💡Here's an example of the report
3. Boost your strategy with AI Insights ✨
This is where data turns into real insight. Instead of simply summarising numbers, AI Insights performs an in-depth qualitative analysis of the content in your grid, helping you understand why certain results occurred.
Advanced analysis: Identify thematic trends, analyse your Buyer Persona (based on Jobs to Be Done), and uncover content gaps that your competitors are not addressing.
Audience understanding: Discover which content territories generate the strongest affinity and receive suggestions for new creative angles.
Custom brand context: Create your own prompts to provide context about your industry, brand values or specific goals, so the insights are fully aligned with your business.
You can set up AI Insights to run automatically on a weekly or monthly basis.
4. Share your results with ease
Once your analysis is complete, Welov makes it easy to share your findings:
Share the grid: Click the share icon in the top menu to allow others to explore the interactive grid.
Share the report: After the report is generated, simply copy the URL from your browser. You’ll also find a sharing option in the notifications bell once the report is ready.
Export data: Download all the data in CSV format with a single click if you need to work with it externally.
API access: If your team works with data lakes or internal dashboards, you can access all this data through Welov’s API for seamless integration.